Dr. Jess Hiestand, DPT, CSCS
Strength Coach • Physical Therapist • OCR Specialist
Hi, I’m Jess — a Doctor of Physical Therapy, Certified Strength and Conditioning Specialist, and someone who believes that everyone can benefit from strength training — not just for performance, but for life.
I graduated from the University of Miami in 2019 and have since focused my career on helping OCR athletes and active individuals train with purpose, move with confidence, and perform at their best — without fear of breaking down.
I don’t believe in quick fixes or passive treatments that cover up symptoms. Pain is information — and we’ll work together to uncover the why behind it. I won’t promise to “fix” you, but I’ll give you the tools, education, and support to fix yourself. My coaching puts you in the driver’s seat, where you belong.
Training with me is equal parts science-backed and real-life grounded. I keep things effective, fun, and a little light-hearted — because at the end of the day, we’re all just humans trying to do our best (and laugh a little along the way).
When I’m not coaching or racing in the mud, you’ll probably find me hanging out with my dog, playing flag football, cheering on the WNBA, or getting way too excited about a new woodworking project.
Whether you're tackling a Spartan Beast or just want to carry your groceries without back pain, my mission is the same: build durable, adaptable humans who can never stop never stopping at every stage of life.
@dr.jhiest
The History of TM Training
Trademark Training started with a pair of ears—and a mindset.
Growing up, I had a pretty noticeable ear-to-head ratio. But instead of shrinking from it, I leaned in. I got a TM tattooed behind my left ear as a personal reminder: this is my body, and no one else's. That simple act of ownership became the seed for something bigger.
Trademark Training is about standing tall in exactly who you are. It’s not about fixing yourself—it’s about claiming yourself. It’s about confidence, expression, and building a body and mindset that match your energy. Whether you’re here to lift heavy, move with purpose, or just show up as your loudest, realest self, we’re here for it.
We don’t chase perfection. We train for power—personal power.
And we do it with a whole lot of grit, zero shame, and a community that lifts each other the hell up. Trademark Training helps you take full ownership of your body, your progress, and your power.
This is your body. Trademark it.
Contact
If you connect with my training philosophy and feel we would be a good match, let's connect!
Schedule a free 15 minute connection call